Air France Travel Resolutions
Win tickets to your dream destinations
Select your 2015 travel resolutions and enter for a chance to win tickets to your dream destinations.
Air France aimed to connect with their customers by offering a unique way to set and achieve their travel resolutions for 2015. Collaborating with Sparkloft Media, we brought their concept to life by creating a responsive microsite that allowed users to select their travel goals and enter a sweepstakes for a chance to win tickets to exciting destinations.
Our Solution
An interactive microsite designed to help users set travel goals and win tickets to their dream destinations.
Features:
- Travel Resolution Selector: Users could choose from various resolution categories such as “Culture Yourself” or “Find Your Trendy Side,” and receive tailored destination recommendations.
- Sweepstakes Entry: After setting their resolutions, users were entered into a sweepstakes for a chance to win two tickets to one of ten featured destinations.
- Social Sharing: Users could share their resolutions on Facebook to involve friends and gain support, increasing engagement and accountability.
- Custom Design & Animation: The microsite featured a custom-designed 3D model of an Air France plane, which was animated to enhance the user experience.
The campaign achieved remarkable success, generating substantial interest and numerous contest entries. The interactive microsite not only engaged Air France’s fan base but also effectively promoted the airline’s destinations, resulting in increased awareness and excitement around the brand.
It is always a pleasure working with Cygnis Media! They are responsive and proactively offer solutions to meet our growing and complex needs.
Sparkloft Media
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