Dream Whip sought to engage its audience by developing a Facebook app that allowed users to share their dessert recipes using Dream Whip. The app was available in both English and Arabic, targeting users in the UAE and Saudi Arabia, with features that encouraged sharing and interaction.
We designed a bilingual app that facilitated recipe sharing, voting, and social interaction, tailored for Dream Whip's audience.
Features:
The Dream Whip Facebook app attracted over 10,000 active users, with recipe views multiplying threefold due to social sharing. The engaging contest led to widespread participation, significantly boosting brand interaction and community involvement.