Flake Fashion Competition
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Flake ME's fashion contest let fans design outfits using top brands, share, and vote for a chance to win $500 shopping sprees.
Flake ME aimed to engage fashion enthusiasts through a creative competition on Facebook. The app allowed users to design their own outfits, share them, and vote for their favorites, all while leveraging popular fashion collections from leading stores.
Our Solution
A dynamic Facebook app for creating, sharing, and voting on custom fashion designs with popular spring/summer collections.
Features:
- Outfit Design Tool: Users select body types and customize outfits with accessories from Stradivarious, Promod, and Bershka.
- Sharing & Voting: Share your designs on Facebook and vote for your favorite entries.
- Weekly Prizes: Win $500 Qanz card shopping sprees with weekly drawings.
- Popular Entries Showcase: Browse and view the most popular designs submitted by users.
The "Flake Fashion Competition" app quickly gained traction, with over 150,000 participants in just under 5 days. The campaign generated extensive buzz, received tens of thousands of submissions, and awarded numerous shopping sprees, significantly boosting engagement and brand interaction.
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