Power of the Pac
Empowering Fans
The PAC-12 app let college football fans check if their favorite games were broadcast in their area using their zip code and cable provider.
During a college football season, many fans were concerned about missing out on their favorite games due to changes in TV network coverage. To address this, the PAC-12 application was designed to empower fans by providing them with the ability to check game availability and advocate for better access.
Our Solution
We created a user-friendly application that enabled fans to take control of their game-viewing experience.
Features:
- Zip-code and cable provider search to check game availability.
- Petition feature to send emails and tweets to carriers if games were unavailable.
- Integration with Twitter for social media advocacy.
- Real-time feedback on game availability in specific regions.
The PAC-12 application saw tremendous success, with thousands of emails and tweets sent to TV networks. The overwhelming fan response led many networks to reconsider their coverage, ensuring that more fans could enjoy their favorite college football games.
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