Panadol Cozy Corner
Design Your Cozy Corner
Panadol's Cozy Corner app let users design and share their ideal cozy space, promoting their Cold & Flu Hot Lemon & Honey Sachet.
Panadol aimed to highlight the comfort and relief provided by their new product through an engaging Facebook application. The Cozy Corner app encouraged users to create and decorate their ideal comfort zones, sharing their designs in a competition to win exclusive prizes.
Our Solution
We crafted an engaging app where users design their cozy spaces and enter a competition to win prizes.
Features:
- Custom Design Tool: Users select environments and decorate with available items to create their Cozy Corner.
- Competition Entry: Submit designs to enter a contest for a chance to win gift baskets.
- Voting Mechanism: The community votes on their favorite Cozy Corners.
- Social Sharing: Entries and votes are shared widely on Facebook.
The Cozy Corner app successfully engaged users, with over 6,000 entries and more than 12,000 shares. The competition received over 10,000 votes, effectively promoting Panadol's new product and driving significant interaction on social media.
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