Trident Fun Liberator
Trident's innovative Fun Liberator
Trident's "Fun Liberator" app let users create custom statement boards for a chance to win prizes.
Trident sought to extend its brand’s playful spirit into the digital realm with a creative Facebook application. We designed the "Fun Liberator" app to enable users to create personalized statement boards using a range of customization options. This engaging platform encouraged user creativity and interaction, aligning perfectly with Trident’s fun and imaginative brand ethos.
Our Solution
We developed an interactive app that fosters creativity and engagement through customizable statement boards.
Features:
- Customizable Canvas: Users can start with a blank canvas and add backgrounds, text, and graphics.
- Drag-and-Drop Interface: Easily rearrange elements with a user-friendly drag-and-drop feature.
- Font and Graphic Options: A variety of fonts and graphics to enhance personalization.
- Voting Mechanism: Participants can vote on their favorite boards, adding a competitive element.
- Shareability: Users can share their creations across social media platforms to garner votes.
The Trident Fun Liberator app exceeded expectations with over 5,000 unique entries and more than 20,000 votes received. The app’s shareability was a significant success, with over 8,000 shares across social media platforms. This high level of engagement demonstrated the app’s effectiveness in capturing user interest and fostering brand interaction.
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